{"id":1150,"date":"2026-01-20T12:44:41","date_gmt":"2026-01-20T11:44:41","guid":{"rendered":"https:\/\/bcpm.edu.pl\/?page_id=1150"},"modified":"2026-03-18T17:34:05","modified_gmt":"2026-03-18T16:34:05","slug":"rozwoj-biznesu-e-commerce-w-branzy-mody","status":"publish","type":"page","link":"https:\/\/bcpm.edu.pl\/index.php\/szkolenia\/rozwoj-biznesu-e-commerce-w-branzy-mody\/","title":{"rendered":"Rozw\u00f3j biznesu e-commerce w bran\u017cy mody"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1150\" class=\"elementor elementor-1150\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b22405f e-flex e-con-boxed e-con e-parent\" data-id=\"b22405f\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6a7a5b3 e-con-full e-flex e-con e-child\" data-id=\"6a7a5b3\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1054559 custom_u_style elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"1054559\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Rozw\u00f3j biznesu e-commerce w bran\u017cy mody<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-640ce43 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"640ce43\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span style=\"font-weight: 400;\">Profesjonalne szkolenie dla sektora Przemys\u0142u Mody<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61b7355 elementor-absolute elementor-widget-tablet__width-initial elementor-widget elementor-widget-image\" data-id=\"61b7355\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bcpm.edu.pl\/wp-content\/uploads\/elementor\/thumbs\/red-r7kswrrr2xndk9b4zsd5oql4na77t6pt94dslg9x28.png\" title=\"red\" alt=\"red\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4547431 e-con-full e-flex e-con e-child\" data-id=\"4547431\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-161ab16 e-flex e-con-boxed e-con e-parent\" data-id=\"161ab16\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2ac11e9 e-con-full e-flex e-con e-child\" data-id=\"2ac11e9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-35d5f41 elementor-widget__width-auto animated-slow elementor-invisible elementor-widget elementor-widget-image\" data-id=\"35d5f41\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1707\" height=\"2560\" src=\"https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2026\/01\/medium-shot-woman-with-laptop-scaled.jpg\" class=\"attachment-full size-full wp-image-1142\" alt=\"\" srcset=\"https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2026\/01\/medium-shot-woman-with-laptop-scaled.jpg 1707w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2026\/01\/medium-shot-woman-with-laptop-200x300.jpg 200w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2026\/01\/medium-shot-woman-with-laptop-683x1024.jpg 683w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2026\/01\/medium-shot-woman-with-laptop-768x1152.jpg 768w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2026\/01\/medium-shot-woman-with-laptop-1024x1536.jpg 1024w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2026\/01\/medium-shot-woman-with-laptop-1365x2048.jpg 1365w\" sizes=\"(max-width: 1707px) 100vw, 1707px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0316ea3 elementor-widget__width-initial elementor-absolute animated-slow e-transform elementor-hidden-mobile elementor-invisible elementor-widget elementor-widget-image\" data-id=\"0316ea3\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;,&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:200,&quot;_transform_flipX_effect&quot;:&quot;transform&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/green-300x300.png\" class=\"attachment-medium size-medium wp-image-1080\" alt=\"\" srcset=\"https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/green-300x300.png 300w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/green-150x150.png 150w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/green-768x768.png 768w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/green-600x600.png 600w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/green-350x350.png 350w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/green.png 800w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0719406 e-con-full e-flex e-con e-child\" data-id=\"0719406\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cf63b2b elementor-widget elementor-widget-heading\" data-id=\"cf63b2b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Rozw\u00f3j biznesu e-commerce w bran\u017cy mody\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2058a6f elementor-widget elementor-widget-text-editor\" data-id=\"2058a6f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>E-commerce sta\u0142 si\u0119 jednym z najdynamiczniej rozwijaj\u0105cych si\u0119 obszar\u00f3w w modzie. Klienci coraz cz\u0119\u015bciej kupuj\u0105 online, a marki, kt\u00f3re potrafi\u0105 budowa\u0107 skuteczne strategie sprzeda\u017cy internetowej, zyskuj\u0105 realn\u0105 przewag\u0119 na rynku. W bran\u017cy mody oznacza to nie tylko znajomo\u015b\u0107 narz\u0119dzi, ale tak\u017ce umiej\u0119tno\u015b\u0107 pracy z trendami, tworzenia atrakcyjnych ofert oraz prowadzenia komunikacji w mediach spo\u0142eczno\u015bciowych.<\/p><p>To szkolenie wprowadzi Ci\u0119 w kluczowe obszary rozwijania i optymalizacji biznesu online: od podstaw e-commerce, przez budowanie sprzeda\u017cy na marketplace&#8217;ach i w social mediach, po marketing cyfrowy, analiz\u0119 danych i ekologiczne modele sprzeda\u017cy. Poznasz nowoczesne narz\u0119dzia, platformy oraz procesy, kt\u00f3re umo\u017cliwiaj\u0105 efektywne prowadzenie dzia\u0142alno\u015bci modowej online.<\/p><p>W trakcie 30 godzin zaj\u0119\u0107 po\u0142\u0105czysz wiedz\u0119 teoretyczn\u0105 z praktyk\u0105 \u2014 stworzeniem ofert, analiz\u0105 danych, prac\u0105 na realnych panelach sprzeda\u017cowych oraz projektowaniem strategii rozwoju marki modowej.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9b1f237 e-con-full e-flex e-con e-parent\" data-id=\"9b1f237\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-f6e4a45 e-con-full e-flex e-con e-child\" data-id=\"f6e4a45\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a2f5ecc elementor-widget elementor-widget-text-editor\" data-id=\"a2f5ecc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Prowadz\u0105cy: <\/strong>Urszula Wiszowata-Pilic<\/p><p><strong>Czas trwania: <\/strong>30 godzin (godzina lekcyjna 45 minut)<\/p><p><strong>Forma finansowania: <\/strong>bezp\u0142atne<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce328ab elementor-widget__width-initial elementor-absolute e-transform elementor-widget elementor-widget-image\" data-id=\"ce328ab\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;,&quot;_transform_flipX_effect&quot;:&quot;transform&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"550\" height=\"900\" src=\"https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/tlo4.png\" class=\"attachment-full size-full wp-image-1084\" alt=\"\" srcset=\"https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/tlo4.png 550w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/tlo4-183x300.png 183w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-87620dd e-flex e-con-boxed e-con e-child\" data-id=\"87620dd\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b94b5be e-flex e-con-boxed elementor-invisible e-con e-child\" data-id=\"b94b5be\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4cc3c4e elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"4cc3c4e\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-grin\" viewBox=\"0 0 496 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M248 8C111 8 0 119 0 256s111 248 248 248 248-111 248-248S385 8 248 8zm0 448c-110.3 0-200-89.7-200-200S137.7 56 248 56s200 89.7 200 200-89.7 200-200 200zm105.6-151.4c-25.9 8.3-64.4 13.1-105.6 13.1s-79.6-4.8-105.6-13.1c-9.9-3.1-19.4 5.4-17.7 15.3 7.9 47.1 71.3 80 123.3 80s115.3-32.9 123.3-80c1.6-9.8-7.7-18.4-17.7-15.3zM168 240c17.7 0 32-14.3 32-32s-14.3-32-32-32-32 14.3-32 32 14.3 32 32 32zm160 0c17.7 0 32-14.3 32-32s-14.3-32-32-32-32 14.3-32 32 14.3 32 32 32z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3aa5eb elementor-widget elementor-widget-heading\" data-id=\"e3aa5eb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Dla kogo?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17c8e40 elementor-widget elementor-widget-text-editor\" data-id=\"17c8e40\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li>przedsi\u0119biorc\u00f3w i w\u0142a\u015bcicieli sklep\u00f3w odzie\u017cowych,<\/li><li>os\u00f3b prowadz\u0105cych marki modowe lub planuj\u0105cych wej\u015bcie w e-commerce,<\/li><li>mened\u017cer\u00f3w i specjalist\u00f3w ds. sprzeda\u017cy internetowej,<\/li><li>os\u00f3b odpowiedzialnych za marketing cyfrowy i social media,<\/li><li>wszystkich zainteresowanych rozwojem dzia\u0142alno\u015bci modowej online.<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d057f59 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"d057f59\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInUp&quot;,&quot;animation_delay&quot;:200}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6a4c496 elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"6a4c496\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-hand-point-up\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M105.6 83.2v86.177a115.52 115.52 0 0 0-22.4-2.176c-47.914 0-83.2 35.072-83.2 92 0 45.314 48.537 57.002 78.784 75.707 12.413 7.735 23.317 16.994 33.253 25.851l.146.131.148.129C129.807 376.338 136 384.236 136 391.2v2.679c-4.952 5.747-8 13.536-8 22.12v64c0 17.673 12.894 32 28.8 32h230.4c15.906 0 28.8-14.327 28.8-32v-64c0-8.584-3.048-16.373-8-22.12V391.2c0-28.688 40-67.137 40-127.2v-21.299c0-62.542-38.658-98.8-91.145-99.94-17.813-12.482-40.785-18.491-62.791-15.985A93.148 93.148 0 0 0 272 118.847V83.2C272 37.765 234.416 0 188.8 0c-45.099 0-83.2 38.101-83.2 83.2zm118.4 0v91.026c14.669-12.837 42.825-14.415 61.05 4.95 19.646-11.227 45.624-1.687 53.625 12.925 39.128-6.524 61.325 10.076 61.325 50.6V264c0 45.491-35.913 77.21-39.676 120H183.571c-2.964-25.239-21.222-42.966-39.596-59.075-12.65-11.275-25.3-21.725-39.875-30.799C80.712 279.645 48 267.994 48 259.2c0-23.375 8.8-44 35.2-44 35.2 0 53.075 26.4 70.4 26.4V83.2c0-18.425 16.5-35.2 35.2-35.2 18.975 0 35.2 16.225 35.2 35.2zM352 424c13.255 0 24 10.745 24 24s-10.745 24-24 24-24-10.745-24-24 10.745-24 24-24z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-150bbec elementor-widget elementor-widget-heading\" data-id=\"150bbec\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Co zyskasz?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b98388 elementor-widget elementor-widget-text-editor\" data-id=\"4b98388\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<article class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [&amp;:has([data-writing-block])&gt;*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" tabindex=\"-1\" data-turn-id=\"request-WEB:2592199b-14db-4525-b59f-049fed4924ab-2\" data-testid=\"conversation-turn-4\" data-scroll-anchor=\"true\" data-turn=\"assistant\"><div class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] @w-sm\/main:[--thread-content-margin:--spacing(6)] @w-lg\/main:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"><div class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"><div class=\"flex max-w-full flex-col grow\"><div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&amp;]:mt-1\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"6811344f-3d24-463a-9a1e-e1e2c9a01383\" data-message-model-slug=\"gpt-5-1\"><div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\"><div class=\"markdown prose dark:prose-invert w-full break-words dark markdown-new-styling\"><ul><li>wiedz\u0119 o budowie i zarz\u0105dzaniu sklepem internetowym w bran\u017cy mody,<\/li><li>umiej\u0119tno\u015b\u0107 prowadzenia sprzeda\u017cy na platformach marketplace,<\/li><li>kompetencje w pracy z social media: Instagram, Facebook, storytelling marki, wsp\u00f3\u0142praca z influencerami,<\/li><li>zdolno\u015b\u0107 projektowania strategii marketingu cyfrowego,<\/li><li>umiej\u0119tno\u015b\u0107 analizy danych, monitorowania wynik\u00f3w sprzeda\u017cy i prognozowania trend\u00f3w,<\/li><li>wiedz\u0119 o ekologicznych rozwi\u0105zaniach w e-commerce i komunikacji o zr\u00f3wnowa\u017conej modzie,<\/li><li>rozwini\u0119cie umiej\u0119tno\u015bci obs\u0142ugi klienta, usprawniania procesu zakupowego i zarz\u0105dzania zwrotami,<\/li><li>praktyczne przygotowanie strategii wej\u015bcia na rynek dla marki modowej.<\/li><\/ul><\/div><\/div><\/div><\/div><\/div><\/div><\/article>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4169a4c e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"4169a4c\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInUp&quot;,&quot;animation_delay&quot;:400}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9cbcd56 elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"9cbcd56\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-tv\" viewBox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M592 0H48A48 48 0 0 0 0 48v320a48 48 0 0 0 48 48h240v32H112a16 16 0 0 0-16 16v32a16 16 0 0 0 16 16h416a16 16 0 0 0 16-16v-32a16 16 0 0 0-16-16H352v-32h240a48 48 0 0 0 48-48V48a48 48 0 0 0-48-48zm-16 352H64V64h512z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc5e52d elementor-widget elementor-widget-heading\" data-id=\"fc5e52d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Dlaczego warto?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4acb3f7 elementor-widget elementor-widget-text-editor\" data-id=\"4acb3f7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li>zdobywasz praktyczne umiej\u0119tno\u015bci potrzebne do prowadzenia sprzeda\u017cy online<\/li><li>uczysz si\u0119 narz\u0119dzi wykorzystywanych w nowoczesnych markach modowych<\/li><li>\u0142\u0105czysz wiedz\u0119 e-commerce, marketingu, trend\u00f3w i ekologii<\/li><li>pracujesz warsztatowo na realnych przyk\u0142adach i panelach sprzeda\u017cowych<\/li><li>poznajesz strategie marketplace, social commerce i marketingu cyfrowego<\/li><li>przygotowujesz kompletn\u0105 strategi\u0119 rozwoju e-commerce marki<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-262795c elementor-widget__width-initial elementor-absolute elementor-widget elementor-widget-image\" data-id=\"262795c\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"294\" height=\"292\" src=\"https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/dotted-pattern-1.png\" class=\"attachment-full size-full wp-image-635\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-54aef54 elementor-widget elementor-widget-heading\" data-id=\"54aef54\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Zobacz harmonogram naszych kurs\u00f3w<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d48bff6 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"d48bff6\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/bcpm.edu.pl\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Sprawd\u017a termin!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72a02be elementor-widget__width-initial elementor-absolute e-transform elementor-widget elementor-widget-image\" data-id=\"72a02be\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;,&quot;_transform_rotateZ_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:193,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_tablet&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_mobile&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/bcpm.edu.pl\/wp-content\/uploads\/elementor\/thumbs\/green2-r7mupyozl6q3g7woop6x2v2t7znttn0jcl9dozdxf4.png\" title=\"green2\" alt=\"green2\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e6012bd e-flex e-con-boxed e-con e-parent\" data-id=\"e6012bd\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3a68de1 e-con-full e-flex e-con e-child\" data-id=\"3a68de1\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b3e6972 elementor-widget elementor-widget-heading\" data-id=\"b3e6972\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Rozw\u00f3j biznesu e-commerce w bran\u017cy mody\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8492fed elementor-widget elementor-widget-text-editor\" data-id=\"8492fed\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>1. Wprowadzenie do e-commerce w bran\u017cy mody \u2013 3h<br \/>2. Sprzeda\u017c na platformach marketplace \u2013 6h<br \/>3. Budowanie Marki i Sprzeda\u017c w Mediach Spo\u0142eczno\u015bciowych \u2013 5h<br \/>4. Marketing cyfrowy w bran\u017cy modowej \u2013 6h<br \/>5. Optymalizacja procesu sprzeda\u017cy i obs\u0142ugi klienta \u2013 4h<br \/>6. Analiza danych i prognozowanie trend\u00f3w \u2013 3h<br \/>7. Ekologiczny e-commerce w modzie \u2013 3h<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0592916 e-con-full e-flex e-con e-child\" data-id=\"0592916\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bce770c elementor-widget__width-auto animated-slow elementor-invisible elementor-widget elementor-widget-image\" data-id=\"bce770c\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"1200\" src=\"https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2026\/03\/top-view-fabric-texture-scaled-e1773850886125.jpg\" class=\"attachment-full size-full wp-image-1313\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e963348 elementor-widget__width-initial elementor-absolute animated-slow e-transform elementor-hidden-mobile elementor-invisible elementor-widget elementor-widget-image\" data-id=\"e963348\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;,&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:200,&quot;_transform_flipX_effect&quot;:&quot;transform&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/red2-300x300.png\" class=\"attachment-medium size-medium wp-image-1078\" alt=\"\" srcset=\"https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/red2-300x300.png 300w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/red2-150x150.png 150w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/red2-768x768.png 768w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/red2-600x600.png 600w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/red2-350x350.png 350w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/red2.png 800w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-63b1e6c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"63b1e6c\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e728dbe\" data-id=\"e728dbe\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-746b2b9 elementor-widget elementor-widget-heading\" data-id=\"746b2b9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Bran\u017cowe Centrum Przemys\u0142u Mody w Gda\u0144sku<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c96df43 elementor-widget elementor-widget-heading\" data-id=\"c96df43\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">E-commerce to przysz\u0142o\u015b\u0107 bran\u017cy mody \u2014 a umiej\u0119tno\u015b\u0107 poruszania si\u0119 w cyfrowym \u015bwiecie sprzeda\u017cy staje si\u0119 kluczowa dla nowoczesnych marek.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e21b84d elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"e21b84d\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>To szkolenie pozwoli Ci \u015bwiadomie rozwija\u0107 biznes online i skutecznie budowa\u0107 pozycj\u0119 marki w sieci.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-efc2412 e-flex e-con-boxed e-con e-parent\" data-id=\"efc2412\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-24c6722 e-con-full e-flex e-con e-child\" data-id=\"24c6722\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-db94742 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"db94742\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Bran\u017cowe Centrum Przemys\u0142u Mody w Gda\u0144sku\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a35872 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"6a35872\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>ul. Prezydenta Lecha Kaczy\u0144skiego 35A, 80-364 Gda\u0144sk <br \/>Email: sekretariat@bcpm.edu.pl<br \/>Telefon: +48 790 505 023<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b67375 elementor-align-left elementor-invisible elementor-widget elementor-widget-button\" data-id=\"1b67375\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:500}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"tel:+48693592959\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Zadzwo\u0144 do nas!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-65f4f82 e-con-full e-flex e-con e-child\" data-id=\"65f4f82\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-546f885 elementor-absolute elementor-widget-tablet__width-initial elementor-widget elementor-widget-image\" data-id=\"546f885\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"917\" height=\"600\" src=\"https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/Contact.png\" class=\"attachment-1536x1536 size-1536x1536 wp-image-1086\" alt=\"\" srcset=\"https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/Contact.png 917w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/Contact-300x196.png 300w, https:\/\/bcpm.edu.pl\/wp-content\/uploads\/2025\/06\/Contact-768x503.png 768w\" sizes=\"(max-width: 917px) 100vw, 917px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Rozw\u00f3j biznesu e-commerce w bran\u017cy mody Profesjonalne szkolenie dla sektora Przemys\u0142u Mody Rozw\u00f3j biznesu e-commerce w bran\u017cy mody E-commerce sta\u0142 si\u0119 jednym z najdynamiczniej rozwijaj\u0105cych si\u0119 obszar\u00f3w w modzie. Klienci coraz cz\u0119\u015bciej kupuj\u0105 online, a marki, kt\u00f3re potrafi\u0105 budowa\u0107 skuteczne strategie sprzeda\u017cy internetowej, zyskuj\u0105 realn\u0105 przewag\u0119 na rynku. W bran\u017cy mody oznacza to nie tylko [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":1116,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-1150","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/bcpm.edu.pl\/index.php\/wp-json\/wp\/v2\/pages\/1150","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bcpm.edu.pl\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/bcpm.edu.pl\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/bcpm.edu.pl\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/bcpm.edu.pl\/index.php\/wp-json\/wp\/v2\/comments?post=1150"}],"version-history":[{"count":8,"href":"https:\/\/bcpm.edu.pl\/index.php\/wp-json\/wp\/v2\/pages\/1150\/revisions"}],"predecessor-version":[{"id":1330,"href":"https:\/\/bcpm.edu.pl\/index.php\/wp-json\/wp\/v2\/pages\/1150\/revisions\/1330"}],"up":[{"embeddable":true,"href":"https:\/\/bcpm.edu.pl\/index.php\/wp-json\/wp\/v2\/pages\/1116"}],"wp:attachment":[{"href":"https:\/\/bcpm.edu.pl\/index.php\/wp-json\/wp\/v2\/media?parent=1150"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}